Social Media Strategy & Content Planning: Develop and implement social media strategies to drive engagement, brand awareness, and audience growth across key platforms (Instagram, Facebook, LinkedIn, TikTok, etc.).
Content Creation & Curation: Collaborate with designers and copywriters to produce high-quality, engaging content tailored to each platform, ensuring alignment with brand voice and business goals.
Community Management: Monitor and manage interactions across social media channels, responding to comments and messages promptly to foster a positive online community and improve customer experience.
Performance Tracking & Reporting: Analyze social media performance metrics using tools like Meta Business Suite, Google Analytics, and Hootsuite. Provide regular reports with actionable insights to optimize future campaigns.
Trend Monitoring & Innovation: Stay updated on social media trends, platform updates, and emerging technologies to identify new opportunities for content, engagement, and growth. Support on-site marketing activities; contribute to marketing campaign briefings